Its associate firm expects the system to be fully implemented by some retailers by 2010

 

By ZEINAB YUSUF

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The damages through burglary add up to 68 billion Euros worldwide. This is 1.36 per cent of the retail stores business volume. The main reason for this is burglary through suppliers, personnel and customers. These alarming numbers were identified by the reputable British Centre for Retail Research in their Global Retail Theft Barometer. This means, for Europe, that goods worth 27.5 billion Euros were stolen in one year, during the timeframe investigated (07/2006 to 06/2007). This implies a Europe-wide »theft tax« of 58 Euros per consumer per year. Despite the modern retail security systems in which retailers have invested 7.8 billion Euros (0.34 percent of their business volume), Europewide goods worth 1.26 of the retail business. volume have been stolen.

The handling of the digital anti-theft system by disa digital safety is very simple.The system can easily be integrated into the manufacturing process and supply chain. With the disa activator digital products are made workable again at the checkout in retail stores. For more information please contact the disa team who can answer your questions in detail.

The disa anti-theft system for digital products is most effective when potential thieves know about the protection. That is why it is so important that they know that disa-protected products will only work when they have been paid for and activated. Therefore disa digital safety does not only inform retailers and manufacturers about this innovative system, but also consumers. The most important medium for disa´s professional communication is the logo, which should be printed on every disaprotected product. It tells everybody who is interested in a labeled product that it is not worthwhile taking this product without paying. At the point of sale there is more potential to inform consumers with diverse material such as ceiling anglers. With active public relations initiatives, disa digital safety can inform consumers about the new protection system for electronic products. Customers can find more information on our website www.digitalsafety. de

What advantages would you gain, if your digital products such as flashcards, SIMcards and MP3-players could be protected effectively during the production process, so they would be useless for thieves? You could minimise cost intensive logistics and storing processes and your costs would shrink significantly.
With its digital anti-theft system, digital safety comes first with a security system that can protect a large number of digital products. During checkout, each article is made workable again by the disa activator.

Imagine the consumer electronics industry could protect digital products during the production process in an effective way, so that they would not be any use to thieves. Most of the security systems in retail stores today would not be necessary. disa digital safety now presents a striking anti-theft system for the first time. With it Flashcards, SIM-Cards, USB-Sticks,MP3-Players and other digital articles can be locked during the production process. At the checkout the product is paid for and unlocked with the disa activator. Through this system the products are made workable again at the checkout. For this process the cashier needs a maximum of five seconds.